• Creative storyteller with experience strategically developing and delivering crucial communications across media.

  • Critical thinker, word nerd, visual artist and data cruncher delivering exceptionally successful outcomes in communications, finance and policy.

  • Collaborative leader who understands what moves people.


MBA, Willamette University, 2011-2014 
Master's of Business Administration

MFA Coursework, Academy of Art University, 2006-2007
Photography focus (30 semester credits)

BS, Western Oregon University, 1999-2002
Bachelor's in Political Science


Media Relations Director +
Interim Communications Director

Willamette University (2009-Present + 2011-13)

Led Willamette's communications office through major organizational and staffing changes. / Responsible for the media relations effort that resulted in Willamette's inclusion in "Colleges That Change Lives," impacting enrollment significantly. / Shifted enrollment conversation from cost to value. / Earned national Silver Anvil award for leading eclipse event / All magazines earned CASE medals under my leadership. / Helped transform reputational crisis related to sexual assault concerns into a positive opportunity for campus dialog. / Increased subscribers and engagement across social media presences. / Taught classes about persuasive communication campaigns and how to succeed in college.

Plan and execute strategic communications, marketing and branding.  /  Lead creative team.  /  Manage media relations, social media, crisis communications.  / Create stories, photos and graphics.  /  Hire and train staff.


Adam Torgerson Photography (2003-Present)

Work featured in regional magazine, billboards and commercial publications. 

Create images from concept to print. / Teach classes about photography. / Manage small business operation.

Senior Public Affairs Specialist 

Oregon Department of Transportation (2005-09)

Led communications function for the first emergency operations center used by the department in decades. / Addressed sensitive questions live on air about federal and state policies, including A.R.R.A., the federal stimulus package. / Earned agency's "Driving Force" award for on-air contributions during unprecedented storms and flooding. 

Responsible for all aspects of external communication across media.  /  Delivered insightful, clear on-air interviews.  /  Managed crisis and strategic communications.

Financial Investigator

Oregon Real Estate Agency (2004-05)

Regularly assigned most sensitive cases and consistently among the most productive investigators. / Repaired relationships between management and staff while negotiating successful bargaining contract. / Found theft by forensically reconstructing agent's trust account.

Investigated real estate activity.  /  Audited client trust accounts.  /  Interpreted statutes and regulations.  /  Analyzed policies and legislation.

Assistant Budget and Policy Analyst

Oregon Budget and Management Division (2001-03)

For gubernatorial transition teams, researched and created a presentation that explained how the budget fell so short and what options were available to address it. / Protected the only "General Fund" agency not cut during budget reductions. / Tracked all proposed reductions during the five special legislative sessions and multiple Emergency Board meetings.

Analyzed agency budgets and developed the governor’s budget.  /  Presented the governor’s budget to the legislature.  /  Analyzed proposed legislation for fiscal and organizational impact.  /  Researched and presented policy issues on behalf of the governor for the public, media and executives.  /  Webmaster.

Editor in chief + Copy Editor

Western Oregon Journal (2000-02)

Earned ONPA awards for publication and individual writing excellence. / Lobbied successfully for major increase in organizational funding. / Solicited IT grant to replace computer system. 

Managed content and organization under tight deadlines.  /  Managed and hired staff.  /  Sold, designed and placed advertising.

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